Data Science & Analytics
We help clients understand their business better with meaningful insights from data, and use this to drive growth creating opportunities and deliver competitive advantage.
Descriptive Analytics
Understand the drivers of performance and behaviours across your business. Identify the critical points in your customer journey and how to optimise.
Predictive
Modelling
Model future sales and demand for your products and services. Use this to inform operations planning and help de-risk future spend commitments such as media.
Machine
Learning
Gain an edge over the competition. Optimise spend, identify next best product and those most likely to respond to a deal. Focus retention spend on customers most likely to churn.
Our consultants and world class data engineers, scientists and analysts come from all walks of life from as far afield as NASA to our home grown experts. All however share a common purpose and deeply ingrained sense of curiosity and a passion for finding a solution to a problem.
Our team is known for delivering innovative and impactful solutions around the world for some of the worlds greatest brands.
Our Approach
Managing
churn
Our Machine Learning solutions will help you identify potential customer churn much earlier that you do today and give you the tools and insights to proactively manage the customer experience.
Conversion rate optimisation
Deliver more sales by optimizing the customer journey throughout your omni-channel experience. Proactively respond and recover abandoned baskets.
Predictive modelling
Predictive or propensity modelling is a cornerstone of your customer strategy.
Whilst historical transaction and behavioural data will provide rich insights into the preference of your customers and underpin your proposition, this can only really be bought to life when the predictive capabilities of your data are harnessed.
Leveraging Machine Learning or Artificial Intelligence techniques we enable our clients to make better informed acquisition strategies, enhanced customer experiences that stay one step ahead of what their customer is looking for and alert them as early as possible to potential attrition.
Beyond Analysis predictive science capabilities remove the uncertainty from your business decision making
