Beyond Analysis is pleased to announce the appointment of Brian Geary as Commercial Director
Brian will lead Beyond Analysis’ global commercial growth focussed on Financial Services as Beyond Analysis moves into its next phase of evolution.
Brian joins Beyond Analysis bringing with him over 30 years of payments and innovation experience from companies like First Data (now Fiserv), Visa, MasterCard, NatWest and several others, where he held roles within Marketing, Strategy and Sales.
Brian spent 11 years at Visa where he led and launched many new initiatives as well as leading growth in the Travel vertical, leading new partnerships with Visa and Enterprise merchants like McDonalds and British Airways as well as driving ‘wins’ for Visa on the card issuing side of the business (e.g. Air France Co-Brand portfolio). Brian left Visa to join First Data where, for 8 years, he helped establish and drive the Enterprise Sales capability in EMEA winning its first few Airline, Gaming and Payment Disruptor deals in multi-year multi-million dollar wins. After leading the Technology and IoT verticals in EMEA, Brian concluded his career at First Data leading the RBSG win which brought one of the largest banks in EMEA to First Data in many years.
Paul Alexander, Group CEO of Beyond Analysis said: “Brian joins the business at an exciting time as we move forwards into our next phase of
growth and I’m delighted to have him join our leadership team. He brings with him a wealth of expertise and knowledge of the multiple industries as well as a great reputation to help our clients be more successful.”
Commenting on his appointment, Brian said: “I’m delighted to join Beyond Analysis, a top global Data Analytics company. I look forward to helping Paul and the Team grow the business and helping more clients be more successful in many more ways.”